

Get Reliable Data with Sales Genie
Sales Genie Simplifies Sales Prospecting & Marketing
Data Axle Genie, previously known as Sales Genie, gives you access to millions of business leads and consumer leads for all your sales and marketing needs. Additional turnkey marketing services include email, direct mail, and online advertising.
Sales Genie Product History
Launched in 2004, Sales Genie© makes it easier for businesses to grow their customer bases through a blend of data list acquisition and lead-generating marketing activities. In addition to supporting outbound sales call efforts, Sales Genie offerings included do-it-yourself marketing campaigns such as direct mail campaigns and CAN-SPAM-compliant email campaigns, as well as data processing services including data management, data hygiene, data enhancement and audience expansion.
In 2020, Sales Genie’s parent company InfoUSA rebranded to Data Axle USA. Sales Genie became Data Axle Genie, and SalesGenie.com became DataAxleGenie.com. It’s the same product and the same company, but a different company name and web address.
InfoUSA (now Data Axle USA) has five decades of experience processing and verifying millions of public records, real estate filings, local directories, and more. This information is then phone-verified to ensure the most up-to-date information. This commitment to quality along with convenient online tools and outstanding customer services makes Data Axle Genie, previously known as Sales Genie, a popular option for small to medium businesses across the U.S. and Canada.

We’re the go-to data provider for top internet search engines and GPS navigation companies in North America to power your everyday web queries and road trips. This same data also helps real people—just like you—exceed their sales goals and increase ROI.
Whether you know us as Sales Genie or as Data Axle Genie, we’re here for you—helping American businesses grow their customer bases and continuing to push the data industry forward. Our leading lead management capabilities, sales team tracking, and turnkey marketing tools make this beloved product a one-stop shop for all your sales and marketing needs.
Start Growing Your Business
Growing your business and increasing your sales begins with Data Axle Genie, formerly Sales Genie. As your one-stop-shop for marketing lists and solutions, we offer everything you need to find and connect with new customers.
Business Leads
Whether you’re in sales, marketing, or you own your own business, you know that business leads are essential to your success. Data Axle Genie, formerly Sales Genie, compiles the most up-to-date information on business leads giving you powerful prospecting capabilities. Ensure your business continues to thrive with targeted business leads from Data Axle Genie.
Search by:
• Years in business
• Square footage
• Job titles
• ZIP Code
• And more

Consumer Leads
Whether you’re in sales, marketing, or you own your own business, you know that business leads are essential to your success. Data Axle Genie, formerly Sales Genie, compiles the most up-to-date information on business leads giving you powerful prospecting capabilities. Ensure your business continues to thrive with targeted business leads from Data Axle Genie.
Search by:
• Head of Household
• Gender
• Age
• ZIP Code
• And more

Direct Mail
Whether you want to reach prospects using a brochure, postcard, letter, or something else, our designers can customize a mail piece unique to your business. Expand brand awareness or find new customers with help from a marketing partner at Data Axle Genie, formerly Sales Genie.

Create professional-looking email marketing campaigns that promote your products or services and form better connections with your customers. Our in-house creative team can design the perfect email to support your goals.

Local Marketing
Be Discovered. Acquire New Customers. Track Results.
Get the all-in-one marketing solution that provides everything a small business needs to find new prospects and communicate with existing customers. Our team will help you group your online presence with a website, email, direct mail, social media advertising, customer call tracking, and more.

CRM Integration
Eliminate 100% of your manual updates to your CRM. Using Data Axle for Salesforce or Data Axle for Microsoft Dynamics, you’ll receive millions of fresh data points, leads, and contacts straight into your CRM.

Customer Reviews
Providing Complete Solutions
As a Data Axle Genie client, you’ll have access to:

The highest quality data
We invest millions of dollars annually and employ more than 300 full-time researchers to compile and verify the information in our databases.

Valuable lead management features
With Data Axle Genie Lead Manager™, it’s easier than ever to view, sort, and track your sales leads. Simplify your sales process with valuable tools such as customized viewing panes, notes, tags, lead status, and more.

Personal help from marketing experts
As your business grows, we’ll be with you every step of the way—helping you retain your best customers and find new prospects just like them.

Turnkey marketing services
From design to delivery, we’ll help you deploy effective email and direct mail marketing campaigns. We can also help you advertise your business on Google and the Yahoo! Bing Network.