Blog

Blogging
The Ultimate Guide to Blogging

What is a blog? What is blogging? We explain this popular form of written content and how your small or medium-sized business can use it to attract new customers.

Read More

Data for business
What is data and how can it help your business?

Businesses need reliable data in order to run effectively. Yet many business owners don’t know what data is or how it can benefit their bottom line.

Read More

Touchpoints in marketing and how can they increase your sales

Touchpoints in marketing are necessary to close a deal and earn revenue. But what are they and how can your company utilize them to grow your bottom line?

Read More

Sales development
5 Steps to Increase Revenue Through Sales Development

What are the five biggest opportunities for your sales team to develop their skills and become stronger representatives of your products and services? We cover them today.

Read More

Sales pipeline
What is a pipeline in sales and how do you nurture it?

You may know what a lead is, but what does a lead have to do with a sales pipeline? Come to think of it, what IS a sales pipeline? Answers to that and more…

Read More

Lead types
The Different Sales Lead Types and Why They Matter

Building an awareness of the different sales lead types will help you learn how to connect with each of them to make the most of your marketing efforts.

Read More

Define sales leads
The Complete Guide to How to Define a Sales Lead

Understanding how to define a sales lead will go a long way to understanding how to build a strong marketing campaign, so you can turn leads into customers.

Read More

Generate leads
Everything you need to know about how to generate leads

Knowing how to generate leads is critical for the success of any business. The right leads at the right time can help you grow your customer base and increase sales.

Read More

Brand Awareness for small business
What is brand awareness for small business?

What is brand awareness? In marketing, it is a term that determines whether or not your company or brand can be recognized by its name alone.

Read More

Content marketing
What is Content Marketing and Why Your Business Needs It

Content marketing is a way to give your potential customers valuable information in a consumable form such as written, images, or video

Read More

Small business marketing
Marketing Terms Every Small Business Should Know

In an effort to clear up some of the more widely used jargon, we pulled together a list of the more popular marketing terms just for you.

Read More

Sales person
What is a sales process and why do you need one?

The right sales process can benefit an entire sales team ensuring customers receive a unified experience, no matter who they may connect with.

Read More