Blog

Fast Track Training
7 Tips So You Can Make the Most of Your Fast Track Training

When you sign up for your Salesgenie subscription you gain access to a free Fast Track Training session with a database expert. Here’s everything it includes.

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Customer life value matters
What is Customer Lifetime Value and Why It Matters

What is Customer Lifetime Value? It’s the worth of a customer to a business throughout their relationship, or how much money a customer spends. Learn more.

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Social media marketing
Growing Your Business with Social Media Marketing

Using social media is undeniably good for your business. But if you’re unsure of how to begin growing business with social media, we offer some useful insights.

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Measure marketing campaign success
11 Ways to Measure the Success of Your Marketing Campaigns

Data Axle Genie has broken down exactly how you can measure the success of your upcoming marketing campaigns in 11 steps. Make sure yours checks all the boxes!

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Data hygiene
Tips for Data Hygiene Best Practices

When it comes to maintaining your list of prospects, data hygiene best practices are so important. Discover what data hygiene means for you and your business.

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Data Axle 50th Anniversary
Data Axle Turns 50: A History

Celebrate 50 years of data and marketing solutions from Data Axle and our complete suite of products, including Data Axle Genie.

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Writing email
How To Write An Effective Prospecting Email + 8 Templates

Writing an effective prospecting email comes down to standing out in someone’s inbox. How to do that and 8 prospecting email examples will help you get started.

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Prospecting mistakes to avoid
9 Prospecting Mistakes That Can Destroy Your Sales

Salespeople have a limited window to form a connection with prospects. Avoid these 9 prospecting mistakes so you can close more deals and earn more revenue.

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Better understand customers
11 Tricks to Better Understanding Your Customer

Whether you’re trying to improve a customer’s experience or increase your earned revenue, understanding your customer better than they know themselves is key.

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Clean Up Your Customer Data Files in 5 Steps

Data hygiene means keeping your customer data file free of inaccurate or duplicate information and is key to business growth.

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Build direct mail campaign
13 Steps to Build Your Next Direct Mail Campaign

Success with direct mail is possible as long as you know the steps to take in building your direct mail marketing campaign. See all 13 steps now.

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Data Axle Genie
Find, Acquire, & Connect with Data Axle™ Genie

Data Axle Genie is the proven way to find, acquire, and connect with leads. Learn about our complete suite of sales and marketing services.

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