Tapping into the emotions of your customers is a powerful and effective marketing strategy. Learn more about creating the perfect emotional marketing campaign.
The Connected TV landscape is still young so now is the time to get your foot in the door. Learn what is connected tv and how it helps you grow your business.
Top of Funnel marketing or TOFU takes place in the uppermost point of your marketing funnel. Learn more about how your business can grow with TOFU tactics.
Having a robust pipeline of prospects at every stage of your marketing funnel is what helps your business grow. But what is a marketing funnel for business?
Data Axle Genie has broken down exactly how you can measure the success of your upcoming marketing campaigns in 11 steps. Make sure yours checks all the boxes!
Celebrate 50 years of data and marketing solutions from Data Axle and our complete suite of products, including Data Axle Genie.
Data hygiene means keeping your customer data file free of inaccurate or duplicate information and is key to business growth.
Data Axle Genie is the proven way to find, acquire, and connect with leads. Learn about our complete suite of sales and marketing services.
If your roofing business is having a hard time finding new clients, consider leaning into the data you already collect on your customers.
Customer retention can help increase your sales more quickly than marketing to obtain new customers. But why? And how can you do customer retention effectively?
Without customer marketing analytics you don’t truly know your best customers. And that could doom your sales in the long-term.
Quick wins offer excellent sales results with very minimal effort. Here are nine ways you can earn quick wins as a sales rep, no matter your experience level.