Marketing

Small business marketing
Marketing Terms Every Small Business Should Know

In an effort to clear up some of the more widely used jargon, we pulled together a list of the more popular marketing terms just for you.

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Lead generation
What is lead generation and how can it increase your bottom line?

Lead generation is all about stimulating and attracting interest, and then converting that interest into leads you can follow up with later.

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Small business marketing
Get growing! Tips on marketing for small businesses

When you want to grow your small business you first need to understand: what is business marketing?

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4 Reasons Why Data Axle Genie CRM Integration is the Right Choice

Here are four reasons why Data Axle Genie CRM integration is the game changer everyone in the sales and marketing world is talking about.

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Here are four ways to improve your customer retention.
4 Customer Retention Hacks You Need to Try

Customer retention is an absolutely vital component to the success of small businesses. Here are four tips that can help you compete with big box stores.

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Direct marketing
4 Tips to Improving Your Direct Marketing Strategy and Increasing Response Rate

Optimize your direct marketing strategy to the fullest with these 4 tips to optimize your direct mail, email, and phone strategies and increase response rate!

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Google AdWords
5 Brilliant Google Ads Strategies to Boost Your PPC Campaign

Data Axle Genie partners with Google AdWords™ to help you reach the perfect target audience! Check out these 5 brilliant Google Ads hacks to boost your PPC campaign!

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5 Sales Prospecting Tips You Need to See

The path to successful sales prospecting begins with these five steps. See what you need to generate new revenue and secure big wins. Learn more.

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Lifestyle segmentation
Why Lifestyle Segmentation is Vital for Successful Marketing

Successful marketing is connecting with the right audience. Learn why lifestyle, geographic, and demographic segmentation is vital for your marketing campaigns.

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How to Get the Most Value from Display Advertising

Check out the best strategies to generate the highest return on investment with your display advertising. We've figured it out. Learn more.

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Geographic segmentation
How to Harness the Power of Geographic Segmentation for Sales Prospects

Geographic segmentation is a highly-focused and effective marketing strategy to find the right sales prospects for you! Learn how to use this powerful tool here!

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What You Need to Know About Email Validation

Email continues to be a top marketing strategy. Read why email validation is the best way to save money while you're at it. Learn more.

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