Marketing

Define sales leads
The Complete Guide to How to Define a Sales Lead

Understanding how to define a sales lead will go a long way to understanding how to build a strong marketing campaign, so you can turn leads into customers.

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Generate leads
Everything you need to know about how to generate leads

Knowing how to generate leads is critical for the success of any business. The right leads at the right time can help you grow your customer base and increase sales.

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Brand Awareness for small business
What is brand awareness for small business?

What is brand awareness? In marketing, it is a term that determines whether or not your company or brand can be recognized by its name alone.

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Content marketing
What is Content Marketing and Why Your Business Needs It

Content marketing is a way to give your potential customers valuable information in a consumable form such as written, images, or video

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Small business marketing
Marketing Terms Every Small Business Should Know

In an effort to clear up some of the more widely used jargon, we pulled together a list of the more popular marketing terms just for you.

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Lead generation
What is lead generation and how can it increase your bottom line?

Lead generation is all about stimulating and attracting interest, and then converting that interest into leads you can follow up with later.

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Small business marketing
Get growing! Tips on marketing for small businesses

When you want to grow your small business you first need to understand: what is business marketing?

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4 Reasons Why Data Axle Genie CRM Integration is the Right Choice

Here are four reasons why Data Axle Genie CRM integration is the game changer everyone in the sales and marketing world is talking about.

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Here are four ways to improve your customer retention.
4 Customer Retention Hacks You Need to Try

Customer retention is an absolutely vital component to the success of small businesses. Here are four tips that can help you compete with big box stores.

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Direct marketing
4 Tips to Improving Your Direct Marketing Strategy and Increasing Response Rate

Optimize your direct marketing strategy to the fullest with these 4 tips to optimize your direct mail, email, and phone strategies and increase response rate!

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Google AdWords
5 Brilliant Google Ads Strategies to Boost Your PPC Campaign

Data Axle Genie partners with Google AdWords™ to help you reach the perfect target audience! Check out these 5 brilliant Google Ads hacks to boost your PPC campaign!

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5 Sales Prospecting Tips You Need to See

The path to successful sales prospecting begins with these five steps. See what you need to generate new revenue and secure big wins. Learn more.

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